Snail mail subscriptions for artists

Your mail club's home base. Your fans, your line.

Snailo is the home base for your mail club and the fans who love it. Set up in minutes, with a real person to help when you need one. Monthly subscriptions that run themselves, postage set by country, and your address list ready to print. Then go make tea.

Only 10 founding spots. No Snailo platform fees for your first year.

The problem

Mail clubs are joy. The admin is not.

  • Chasing payments in DMs every month
  • Guessing postage and covering the difference yourself
  • Copying addresses out of three different places the night before post day
  • Finding out someone cancelled after you've already licked the stamp

You started a mail club to make things, not spreadsheets.

How to run a monthly mail club

Three steps. Then tea.

1

Set up your club.

Add your tiers, prices, postage zones and ship day. Your page looks good from the start and is ready in minutes. Stuck? Ask us. A real person will help.

2

Bring your people.

Share your link. We'll help you move your current subscribers over, one by one.

3

Post the mail.

After the cut-off, your address list is ready. Export it, print it, post it, mark it sent. Your fans get an email to say their letter is on its way.

That's everything. Go make tea. ☕

Your fans, your line

Straight from your desk to their letterbox .

Your posts go to the subscribers you choose, every one of them. The list is yours too. You can export it anytime and take it with you.

Your fans. Your list. Your line.

Features for art subscription clubs

The fiddly bits, handled.

Real people, fast.

Got a question? A real person on our team replies within 24 hours, not a bot and not a ticket queue.

Hard to mess up.

Good-looking defaults and simple settings, so your page looks right without fiddling.

Payments that run themselves.

Subscribers pay monthly by card. No more chasing anyone.

Postage, sorted.

Set a price for each country or zone. Fans see the full price, postage included, before they pay. You're never out of pocket.

Your address list, every month.

It only includes paid, active subscribers, and it's ready to export and print.

A tidy subscriber list.

See who's active, who's cancelled and whose payment didn't go through, all in one place. Cancellations show up straight away.

An easy move.

Bring your subscribers over from wherever they are now. For founding artists, we'll help you do it by hand.

Your own page.

A page with your work, your tiers and a big Subscribe button. It works as your link in bio.

Fans, money, addresses. All in one place, none of it in a spreadsheet.

For fans

You've got post.

  • Subscribe to an artist you love in a couple of minutes.
  • See the full price, including postage to your country, before you pay. No surprises.
  • Get a heads-up when your letter ships. Mail's coming, friend.
  • Change your address or cancel yourself, anytime, in a few taps.
  • When it lands, you're one of everyone opening the same mail that month. It arrived.
Keep me posted
Sample Artist
2h ago
✓ Shipped
Your letter is on its way

Posted today. Keep an eye on your letterbox.

Founding artists

Help us build it. Get first dibs.

We're letting in a small group of founding artists first.

Who it's for: artists who already run a paid monthly mail club (zines, prints, postcards, letters), or who are about to start one.

What we ask: honest feedback, the good and the "hmm".

We're letting in 10 founding artists first. You get:
  • No Snailo platform fees for your first year
  • A Founding Artist badge on your page
  • Hands-on setup help, including moving your current subscribers over
  • A direct line to the founder
  • A real say in what we build next
Become a founding artist
Artists

Save your founding spot

What do you mail?
How do you run it today?
Fans

Get first post

FAQ

Questions artists ask about Snailo

What is Snailo?

Snailo is an Australian web platform that lets artists run paid monthly snail mail subscriptions.

How do I start a snail mail subscription for my art?

Decide what you'll send (zines, prints, postcards or letters). Then set your tiers, a monthly price, postage for each country and a ship day, and share your subscribe link. With Snailo, payments, postage pricing and your monthly address list are handled for you. You make and post the mail.

Can I sell art as a monthly subscription in Australia?

Yes. Snailo is built in Australia for artists who mail physical work to subscribers each month, in Australia or overseas.

How long does setup take?

Setting up your Snailo page takes minutes. If you're bringing subscribers over from somewhere else, we'll help you move them.

What does Snailo cost?

Pricing isn't set yet. Our 10 founding artists pay no Snailo platform fees for their first year, starting from when they sign up. Stripe's payment processing fees still apply on every plan.

What happens after a founding artist's first year without platform fees?

Our 10 founding artists move to Snailo's standard platform fees, which aren't set yet. We'll let you know well before they start, and you can export your subscriber list or cancel anytime.

Who pays for postage?

Your subscribers pay for postage. You set a postage price for each country or zone. It's added to their monthly price, and they see it before they pay. You still post the mail and buy the stamps.

Does Snailo print or post anything for me?

No. You make the mail and post it yourself. Snailo handles payments, postage pricing and your monthly address list.

How do my current subscribers move over to Snailo?

We add your current subscribers with you, then send each one a link to re-subscribe. Once they've switched, you cancel their old subscription, so nobody is charged twice.

When do subscribers get charged?

Subscribers are charged by card on your cut-off date each month, a few days before your ship day. Anyone who joins after the cut-off starts with the next mailing.

Can fans cancel easily?

Yes. Fans can cancel their subscription themselves in one step, and the cancellation shows on your subscriber list straight away.

Is there a Snailo app?

Not yet, but we're still cooking it up! In the meantime, Snailo works in any browser, and you can add it to your phone's home screen.

Who do I talk to if I get stuck on Snailo?

A real person on the Snailo team. Email hello@snailo.club and you'll get a reply within 24 hours.

Do I own my subscriber list?

Yes. You own your subscriber list and can export it from Snailo anytime.

Where does Snailo operate?

Snailo is based in Australia. You can post to any country you choose to ship to.